The year

1981

Ola Nesje starts the company in the garage at home in Lysekil. Pennants, decals and key rings were among the first products.

The year

1989

It was time to invest in our own premises and we moved to where we are still located today.

The year

1993

Sales success with the soft toy moose!

The year

2005

The existing warehouse and office are being expanded to make room for more products and meet the increased demand.

The year

2008

Sales start of the very popular Swedish music and film!

The year

2009

At the Formex fair in Stockholm, we are launching the series with Crown Princess Victoria and Daniel ahead of their upcoming wedding. Which will be a great success!

The year

2010

After several years of steady growth, we have become overcrowded again and are investing in a high-rise warehouse and new offices.

The year

2013

Let's steer the ship towards Åland with a full collection!

The year

2015

After that, we continue and establish ourselves in Finland!

The year

2018

We will be the company of the year in Lysekil!

The year

2021

During 2021, we invested in Stågenäs solar cell park, which is located in Lysekil municipality, which Leva i Lysekil manages the operation of. Subsequently, it has also invested in solar cells for the company's own premises and the majority of energy-saving measures have been implemented.

The year

2024

The new website you are currently browsing is being launched!